About SCOUT

The Science of Style / Who we are

Scout is a boutique agency of hand picked fashion professionals who move fast. Our reports are fresh, concise and relevant. We combine global market insight with creativity to bring you results-based, proven forecasts. Everything you need for business success, from specific colours to trends, merchandising and key items is at your fingertips. You'll see instantly what will work for you and why. We do the legwork for you, so that you can create and innovate.

With over 20 years experience as a design director and fashion forecaster, Scout Director Tony Bannister has revitalized some of Australia's most iconic fashion brands, working across design, merchandising, marketing and strategy.

Look, Listen & Tell

Scout is everywhere you need to be. With our global network of fashion professionals, we know what's going on before it happens. We analyse the latest trends to emerge in colour, design, style, music and popular culture. We can predict important shifts that can make or break a brand.

We leave no stone unturned

Let Scout do the legwork for you. We gather, we analyse and we edit. With over 20 years experience in all stages of the fashion process, we know what you need. We give you concise information that you can use now, in a clear, functional format. No fluff, no vague notions.

Retail innovations

It's not enough to predict the future. You need to sell it as well. Our extensive retail experience means we can show you exactly how colours, trends and key items will work in store. We understand the science of selling. We're on top of the latest movements in visual merchandising, and we scout the globe for the most inspiring, most effective innovations in design, display and styling.

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Testimonials

  • "

    Scout's work for us is not only liked by our readers but grudgingly admired by our competitors. What we like about the Scout contribution is that with so much information around, the team still manages to come up with a fresh approach to trends and product that looks both commercial and innovative at the same time.

    "

    — David Shah, Publisher, View Publications, Amsterdam

  • "

    Scout has developed a successful working relationship with both the Sussan and Sportsgirl businesses. We have worked side by side with Scout utilising their extensive and detailed global trend forecasting services to ensure our businesses are aligned with the fast paced women's fashion trends.

    "

    — Naomi Milgrom, Executive Chair and CEO, Sussan Group, Melbourne

  • "

    Scout is a dynamic service that has assisted us on many varying projects, and we utilise the colour+trend service monthly. Being a small agency the service is always hands on and exceptional.

    "

    — Elle Roseby - General Manager, Sportsgirl, Melbourne

  • "

    The added bonus of working with Scout is being able to utilise their global on-line retail reports for research, trend confirmations and product development. They are so much more inspirational than other on-line trend services we use.

    "

    — Abi Staniford - Designer, David Lawrence, Sydney

  • "

    Scout has a personal and interactive approach to forecasting… A global creative perspective with local market insight which makes them a unique agency… We have successfully collaborated over many seasons on customizing the Scout trend information to sit inline with our customer perfectly… Working on trend and colour analysis requires a high level of critical judgment with a generous dollop of good humor. Scout manages to do this perfectly.

    "

    — Peter Naughton Head of Design SABA