Next Trend Seminars
3 seminars over 3 days attended by over 900 of Sweden, Denmark and Norway’s best brands and labels from the world of fashion, accessories, retail, manufacturing, automotive and interiors, all eager to find out what are the NEXT TRENDS they should be looking to and working from to maintain market share and keep ahead of the competition.
It’s the fourth time SCOUT has been invited to participate and share the stage with forecasters from Milan, NY and Amsterdam, each presenting their own take on the season and where colour, fashion and consumer trends are headed.
So important is this seminar to the Scandinavian market that H&M’s sent over 400 employees, Managers, buyers, designers, patternmakers, Visual Merchandisers to the event… which says something about the importance of global trend information from trend forecasters at this level. If success is based on such attendance and feedback on the content is better than ever, then this event produced by our partners COLOUR HOUSE of Sweden is a benchmark for SCOUT to continue with its new satellite studio in the UK.
Next week SCOUT heads to Amsterdam presenting AW13/14 trends to the Dutch market.