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The Creators Project, London

On Saturday night, creative’s gathered in the second of fashion and lifestyle magazine Vice’s ambitious ‘Creators Project’. In collaboration with Intel, The Creators Project promises to be a new networking platform and facilitator of arts and culture which dabbles with technology and the digital. It’s the first year of one-day workshops (well, parties really) taking place in some of the world’s most switched on urban centres starting in New York, then London and moving on to Sao Paulo, Seoul and Beijing.

Forget musing in a white cube gallery or taking a back seat in the movie theatre – this was all about getting involved! The London edition featured a multitude of hands-on activities including interactive art installations by the likes of United Visual Artists and Radical Flesh. Participants were invited to play 8-bit computer games or ‘paint’ pictures with user-based interfaces. Short films were showcased in the auditorium throughout the day including tear-jerker ‘I’m Here’ directed by Spike Jonze. A programme of panel discussions kept the smart-talk flowing on subjects such as ‘Art and Technology’. Cassette Playa’s Carri Mundane previewed her autumn/winter 2010-11 collection…in the form of an ‘augmented reality’ fashion show. Here, t-shirts were marked with QR codes which, when held up to a webcam triggered an animated graphic show on screen.

Finally to round the evening off a host of London’s DJ heroes and performing artists were invited to close the night including Mark Ronson & The Business Intl and Bloc Party’s Kele. So far the creative meet-ups are proving a smash hit so fingers crossed they role out to Oz and beyond next year!